Following the example of its parent company ,
sister chain &Other Stories has launched a recycling programme.
In a press release the company states that, since their establishment in
2013, they have always encouraged customers to recycle the empty packaging
of their cosmetics. Recently, &Other Stories has expanded this programme to
include textiles. Customers are now able to return any type of unwanted
textiles to &Other Stories in exchange for a 10 percent discount on their
next purchase.
“Any item, no matter its state or age, is a valuable source of raw
material. By returning items to our store, customers can extend the
lifespan of their clothing and help reduce the amount of textile that is
wasted,” said Samuel Fernström, managing director of the Swedish chain.
For their new recycling programme &Other Stories has partnered with
I:Co, which is part of the German Soex Group. I:Co also recycles textile
for companies such as H&M and Forever 21.