The next generation of Perry Ellis

Perry Ellis rose to fame because of his patterns and use of proportions
that went against traditional men’s wear. The brand also became famous for
things like their suiting, but as time went on, they became viewed as an
older men’s brand.

Now, after the spring/summer 2017 presentation that took place on opening
day of New York Fashion Week: Men’s, Perry Ellis has entered a new era.
NYFW: Men’s has helped put them back in the public eye and in the minds of
those of the younger, up and coming fashion crowd. This season, the brand
really tried to court that customer, and they appear to have succeeded.

Kicking off
day one of #NYFWM with our #Spring2017 presentation (2 of 6) #veryperry
#menswear

A photo posted by Perry Ellis
(@perryellis) on Jul
11, 2016 at 1:12pm PDT

For starters, rather than traditional suiting, offerings included things
like tech-cotton toppers in navy, tech-nylon track jackets, and gym suits
in lapis. Rather than going for a full force athleisure look, they took
casual pieces and made them more high fashion. T-shirt were done in navy
and paired with gym suits, linen ombre sweaters were done in lapis, and
track jackets were done in mesh with botanical prints.

Kicking off
day one of #NYFWM with our #Spring2017 presentation (1 of 6) #veryperry
#menswear

A photo posted by Perry Ellis
(@perryellis) on Jul
11, 2016 at 1:13pm PDT

While the suiting pieces were still there, they were updated to be more
modern, like the tech-seersucker suit in bark and the linen suit in spruce.

This is not your dad’s suit, but it’s a suit for today’s upwardly mobile
gentleman.