The British Fashion Council is partnering with Barneys New York to
promote British fashion’s “creativity, innovation and individuality” with
the windows of its Madison Avenue dedicated to British brands for two
weeks.
Barneys windows until January 25 will feature a mix of established and
emerging designer brands including Alexander McQueen, Erdem, Alice Archer
and Victoria Beckham as the British Fashion Council looks to promote
British designer businesses internationally.
“We are delighted with the opportunity to work with Barneys to promote
our unique blend of emerging and established UK designers at this New York
institution,” said Caroline Rush, chief executive of the British Fashion
Council. “This partnership underpins The British Fashion Council’s global
objective to cement the presence of British design talent at luxury
retailers worldwide.”
Other designers taking part include A-Cold-Wall, Anya Hindmarch,
Belstaff, Burberry, By Walid, JW Anderson, Osman, Paul Smith, Saloni,
Tabitha Simmons, and Teija.
Daniella Vitale, chief operating officer, senior executive vice
president of Barneys added: “We have been so impressed with the way Natalie
Massenet and Caroline Rush have built the British Fashion Council and
placed well deserved attention and focus on the incredibly talented cadre
of designers out of the UK.
“This was a long overdue celebration for us to thank the British Fashion
Council for their important work, as well as this group of designers with
whom we have built strong businesses and successful partnerships.”
The partnership between the British Fashion Council and Barneys will be
celebrated with a dinner hosted by Rush and Antonia Romeo, her Majesty’s
Consul General in New York at Clement in The Peninsula New York tonight.