The PSB, which named the ministers of science and technology during Lula’s two terms, is in favor of nuclear energy and transgenic crops, which are rejected by Silva and other environmentalists.

Campos was one of those ministers in 2004-2005, and his popularity grew when he served as governor of the state of Pernambuco from 2006 to early 2014, thanks to the swift economic growth and industrial development he led in his state, which is in the Northeast, Brazil’s poorest region.

Megaprojects like the Suape Port industrial complex, the diversion of the São Francisco River to bring water to the semiarid Northeast, and the Transnordestina railway were decisive for Pernambuco to have the highest economic growth of any Brazilian state in the last few years.

But environmentalists are opposed to many aspects of these megaprojects, which form part of a development-oriented policy focus that runs counter in many ways to the sustainability touted by Silva’s Network.

The projects were launched or given a new impulse in the last decade by Lula, for whom Campos was an important and loyal ally. His PSB only broke with Rousseff’s PT government last year.

Campos, with popularity ratings of more than 70 percent in Pernambuco, presented himself as an alternative to the PSDB social democrats and the PT laborists. But his criticism was not aimed at the Lula administration; it was strictly reserved for the government of Rousseff.

That distinction could have been based on electoral calculations, because Lula remains extremely popular. But it could have also been due to affinity with the former president. Campos was the political heir to Miguel Arraes, his grandfather, a legendary leader of the Brazilian left who governed Pernambuco for three terms. But he was also a disciple of Lula.

Like Lula, he was a master of dialogue, of building alliances even among disparate groups, forging relations with both business leaders and poor communities, and responding to the forces of the market while introducing strong social policies.

Rousseff, on the other hand, lost support among the business community due to her economic policies.

Campos had to redouble his efforts to win over landowners and ranchers, because of the rejection by those sectors of his running-mate, whose environmentalism is seen as an obstacle to the expansion of agribusiness.

Despite their contradictions, the union of Campos and Silva strengthened the so-called “third way” in Brazil’s elections.

Campos’ death could actually give Silva a boost in the elections, since she is already starting out with a broader electoral base, and will benefit from the fact that many Brazilians are fed up with the way politics is done in this country.

In July, according to the latest poll by the Data Folha Institute, 36 percent of respondents said they would vote for Rousseff, 20 percent for the PSDB’s Neves, and eight percent for Campos.

But analysts are now pointing to two weak points for Silva. One is that she alienates productive sectors with her ecological discourse, and as a consequence loses campaign donations. Another is her membership of the Pentecostal Assemblies of God, which draws her support from the growing evangelical flock but distances the Catholic majority.

In any case, analysts don’t rule out the possibility of a second round between two women who were both former ministers of Lula. But the question is to what extent the PSB’s leaders are prepared to renounce their ideals.

© 2019 Inter Press Service

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