Partial Source: WrestlingObserver.com
— UFC reportedly struck a deal for an extensive advertising push inside Madison Square Garden for next weekend’s UFC 81 event. Former WWE Champion Brock Lesnar makes his Octagon debut on the card.
— Speaking of Lesnar, UFC is going full force promoting his debut next Saturday night. I’ve lost track counting how many times I’ve seen the UFC 81 preview commercial on ESPN and other stations. The hype continues this week as Spike TV will featuring two new specials featuring the former WWE champion.
Spike will air a 1-hour UFC 81 preview show Wednesday night 11 PM Eastern. Immediately following that show will be a “personality profile” special on Brock Lesnar. Both shows will replay throughout the week and on Saturday, the day of Lesnar’s UFC debut.
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