London – The much awaited and anticipate denim collaboration Cheap
Monday x Faustine Steinmetz have finally been unveiled in Cheap Monday
Carnaby Street store, in London. The Central Saint Martins graduate, best
known for her innovative use of denim as well as her hand-woven denim,
embarked on a collaboration with H&M’s edger sister label which has
resulted in a limited edition, unisex capsule collection. Consisting of 8
handmade pieces, the limited collection offers jeans, jackets, dresses,
t-shirts as well as a backpack in a gender-neutral silhouette.
Inspiration for the collection stemmed from Cheap Monday’s head of denim
design, Carl Malmgren, interest in Faustine’s unique method of working with
denim and her ability to create something completely new out of classic
denim. For Faustine, who is said to have often dressed “top-to-toe” in
Cheap Monday looks as a teenager, the collaboration felt like both a
natural and desired partnership. The limited edition collection was
inspired by Faustine’s interest in the Heavy, Black metal music scene of
the 1990s as well as Cheap Monday’s modern take on denim, with the end
collection offering a series of modern pieces in monochrome tones.
The resulting collection offers mixture of distinct fabrics, textures and
techniques. Merino wool felting was used in order to create a hairy, heavy
contrast to the denim and fabric pulling was used to develop a loosely
woven material which contrast the organic cotton used throughout as part of
Cheap Monday’s and Faustine’s vision on sustainability. The collection,
which bring together Cheap Monday’s denim background and Faustine’s
artisanal approach is available in limited number and available in select
stores as well as online at cheapmonday.com. Prices range from 90 pounds to
450 pounds.
Photos courtesy of Dean Martingale