Sunday saw the Green Carpet Challenge (GCC) takeover London Fashion week in
its fourth year, this time united with the British Fashion Council and
BAFTA to celebrate ‘A Night to Remember.’
The event brought together a host of industry heavyweights, including Anna
Wintour, Natalie Massenet, founder Livia Firth as well as Metropolitan
Museum of New York Fashion Institute curator Andrew Bolton.
“A Night to Remember” celebrates fashion from the world’s iconic red
carpets – from the movies to the Met Ball and unveil a unique exhibition of
iconic vintage couture gowns discovered by William Vintage. Undeniable red
carpet icons, they exemplify the values of artisanal skills and
handcrafting from the 20th and 21st centuries with work by Hubert de
Givenchy to John Galliano and Alexander McQueen. The event also sees an
eco-world first: the unveiling of Bonaveri’s eco-mannequins. Bonaveri is
world-famous for creating mannequins for the fashion industry and now
launches the first biodegradable mannequin.
Livia Firth, Founder and Creative Director of Eco-Age, says, “This event
brings together a brilliant group of leaders with sustainable values from
the creative industries. I hope it will inspire delight and continue to
show that sustainability is the most magical and show-stopping story in
fashion”.
Following the event will be the premiere of ‘The First Monday in May’,
Andrew Rossi’s feature capturing the collision of high fashion and
celebrity at one of the globe’s biggest fashion events: the Met Gala,
famously chaired every year by Anna Wintour, Artistic Director, Conde Nast.
William Banks-Blaney, Founder of William Vintage says: “The importance of
craftsmanship and excellence in design is central to idea of sustainability
in fashion. We are thrilled to be co-hosts of an event uniting film,
fashion and the global responsibility to protect our environment”.
Amanda Berry, CEO BAFTA says: “The creative industries must take
responsibility for their impact, seizing every opportunity to ensure the
creation of art has a positive environmental legacy. The Green Carpet
Challenge highlights important progress made in fashion and BAFTA is
excited to be working with GCC and hopes that the collaboration will allow
us to drive further sustainable progress.”
Photo credit: Green Carpet Challenge, source: Eco-Age website