Boycott Cadbury started trending on Twitter on Sunday over claims that gelatine used in their products is “derived from beef”, which users claim hurts Hindu sentiments.
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A screenshot of a webpage, reportedly of Cadbury, has been shared widely on social media which mentions that gelatine used in their products is “halal certified and derived from beef”. And the calls for boycott have been growing ever since.
Its Trending On Top . #BoycottCadbury pic.twitter.com/IXaBhXVXNO
— Dr. Prachi Sadhvi (@Sadhvi_prachi) October 30, 2022
Please Buy Indian Sweets,
Indian Sweets are made from Desi Cow milk , So when you buy indian sweets , you save our Gaumata, you save our culture।#boycottcadbury pic.twitter.com/yQGtRrQCck— Priya Chauhan (@Chauhan_LPriya) October 30, 2022
Aaj boycott gang chocolate ko boycott kar raha hai 😂
Aise hi chalte raha toh kal ko sabun, toilet paper, kache baniyan ka bhi number aa sakta hai
— Dhruv Rathee (@dhruv_rathee) October 30, 2022
However, the screenshot in question is from an older version of the brand’s Australian website. The same claim had gone viral in 2021 as well, after which the website was updated to include “Australian” in its text.
Moreover, the brand also issued a clarification in 2021, stating that all of its products made in India were “100 percent vegetarian,” and that the “green dot on the wrapper signifies” the same.
#BoycottCadbury
I am very shock to see this not even aware about this that Cadbury has gelatin which is derived from “bëef”…!! pic.twitter.com/OJplPLZXbD— अंकिता 🇮🇳 (@Lusifer__Girl) October 30, 2022
In a Twitter reply by Cadbury Dairy Milk’s verified handle, it responded to a similar allegation made by journalist and right-wing commentator Madhu Purnima Kishwar on 18 July 2021.
The company said that the the screenshot was not related to “Mondelez products manufactured in India,” and that all of their products manufactured and sold in India are 100% vegetarian.
The company had issued a statement on Twitter regarding the controversy on the same day, informing consumers that the screenshot was not related to its products in India. It requested users to “please verify facts” before sharing the post further.
pic.twitter.com/798qgPozsF
— Cadbury Dairy Milk (@DairyMilkIn) July 18, 2021
The Food Safety and Standards Authority of India (FSSAI) mandates the use of differently coloured dots in squares to denote whether a product is vegetarian, contains eggs, or is non-vegetarian.
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